888 Prepares to Make History

The famed online casino operator is using television networks and the power and reach of the Internet to promote this historic event.

Sailing the High-Seas

At the heart of the matter is an online casino bounty unlike any other. The treasure is being guarded by a bunch of scallywags on board a pirate’s vessel at Pirates’ Millions.

The game offers free spins and the biggest prize ever. And television audiences aren’t missing a trick as the action hots up with TV celebrities.

On October 21^st Trigger Happy television star Dom Joly – while gaming on his laptop -  donned a snorkel and mask as he avoided being drowned in tons of casino cash.

Television Bonanza Awaits

The advertisements will air on ITV2, ITV3, ITV4 and Channel 5 with many more channels getting in line to promote the casino competition in coming days.

Indeed 888.com is no stranger to high-powered television ads. The present investment in the Pirates’ Millions commercial comes hot on the heels of the previous 888ladies campaigns which featured Vic Reeves.

These commercials have driven traffic to 888 online casino and powered this gaming operator like never before. The big-budget PR campaign only seems fitting given the immensity of the prize money up for grabs.

Building Brand Awareness

888 is already a well-known casino brand in the online gaming industry and the TV time is only re-enforcing what players already know.

The outdoor advertising, the media hype and the Internet buzz are sure to spread the word of the massive jackpot, far and wide.

Pirates’ Millions gives players 3 free spins without them having to deposit a cent. This is truly a rags-to-riches fairytale for anyone who ends up snagging the casino jackpot.

In addition, the game does not limit player participation numbers with the 3 free spins. Anyone, anywhere at any time can try the online casino game and that’s the true beauty of it.